{"id":73685,"date":"2024-02-19T09:29:46","date_gmt":"2024-02-19T08:29:46","guid":{"rendered":"https:\/\/www.immensive.com\/portfolio\/museum-laufental-der-archivar\/"},"modified":"2024-11-26T10:59:49","modified_gmt":"2024-11-26T09:59:49","slug":"museum-laufental-der-archivar","status":"publish","type":"portfolio","link":"https:\/\/www.immensive.com\/fr\/immensive-portfolio\/museum-laufental-der-archivar\/","title":{"rendered":"Mus\u00e9e Laufental &#8211; \u00abDer Archivar\u00bb"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=\u00a0\u00bb0&Prime; override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb0&Prime; top_padding=\u00a0\u00bb0&Prime; bottom_padding=\u00a0\u00bb0&Prime; back_color=\u00a0\u00bbcolor-206537&Prime; back_image=\u00a0\u00bb66887&Prime; back_repeat=\u00a0\u00bbrepeat-x\u00a0\u00bb back_attachment=\u00a0\u00bbinherit\u00a0\u00bb back_position=\u00a0\u00bbcenter bottom\u00a0\u00bb overlay_alpha=\u00a0\u00bb50&Prime; 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line-height: 44px; font-weight: bold; font-family: Quicksand; text-align: center;\">Mus\u00e9e Laufental &#8211; \u00abDer Archivar\u00bb<\/p>\n<p>[\/vc_column_text][vc_empty_space empty_h=\u00a0\u00bb1&Prime;][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00a0\u00bbyes\u00a0\u00bb row_height_percent=\u00a0\u00bb0&Prime; override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2&Prime; top_padding=\u00a0\u00bb2&Prime; bottom_padding=\u00a0\u00bb0&Prime; overlay_alpha=\u00a0\u00bb50&Prime; gutter_size=\u00a0\u00bb3&Prime; column_width_percent=\u00a0\u00bb100&Prime; shift_y=\u00a0\u00bb0&Prime; z_index=\u00a0\u00bb0&Prime;][vc_column width=\u00a0\u00bb1\/1&Prime;][vc_gallery el_id=\u00a0\u00bbgallery-112493&Prime; type=\u00a0\u00bbcarousel\u00a0\u00bb medias=\u00a0\u00bb72891,72893,72890,72889,72892&Prime; carousel_lg=\u00a0\u00bb3&Prime; carousel_md=\u00a0\u00bb2&Prime; carousel_sm=\u00a0\u00bb1&Prime; thumb_size=\u00a0\u00bbsixteen-nine\u00a0\u00bb gutter_size=\u00a0\u00bb2&Prime; media_items=\u00a0\u00bbmedia|lightbox|original\u00a0\u00bb carousel_height=\u00a0\u00bbequal\u00a0\u00bb carousel_interval=\u00a0\u00bb5000&Prime; carousel_navspeed=\u00a0\u00bb1000&Prime; carousel_loop=\u00a0\u00bbyes\u00a0\u00bb carousel_nav=\u00a0\u00bbyes\u00a0\u00bb stage_padding=\u00a0\u00bb0&Prime; single_overlay_opacity=\u00a0\u00bb50&Prime; single_padding=\u00a0\u00bb2&Prime; single_border=\u00a0\u00bbyes\u00a0\u00bb title=\u00a0\u00bbGalerie\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb463284&Prime;][\/vc_column][\/vc_row][vc_row unlock_row=\u00a0\u00bb\u00a0\u00bb row_height_percent=\u00a0\u00bb0&Prime; override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2&Prime; top_padding=\u00a0\u00bb2&Prime; bottom_padding=\u00a0\u00bb0&Prime; overlay_alpha=\u00a0\u00bb50&Prime; gutter_size=\u00a0\u00bb3&Prime; column_width_percent=\u00a0\u00bb100&Prime; shift_y=\u00a0\u00bb0&Prime; z_index=\u00a0\u00bb0&Prime;][vc_column column_width_percent=\u00a0\u00bb100&Prime; gutter_size=\u00a0\u00bb3&Prime; font_family=\u00a0\u00bbfont-129489&Prime; back_color=\u00a0\u00bbcolor-gyho\u00a0\u00bb overlay_alpha=\u00a0\u00bb50&Prime; shift_x=\u00a0\u00bb0&Prime; shift_y=\u00a0\u00bb0&Prime; shift_y_down=\u00a0\u00bb0&Prime; z_index=\u00a0\u00bb0&Prime; medium_width=\u00a0\u00bb0&Prime; mobile_width=\u00a0\u00bb0&Prime; width=\u00a0\u00bb1\/1&Prime;][vc_column_text uncode_shortcode_id=\u00a0\u00bb184801&Prime;]<\/p>\n<h5><span style=\"font-family: Quicksand; font-size: 20px;\">Client: <a href=\"https:\/\/www.museum-laufental.ch\">Museum Laufental<\/a><\/span><\/h5>\n<h5><span style=\"font-family: Quicksand; font-size: 20px;\">Introduction: <em><strong>Q1 2024<\/strong><\/em><\/span><\/h5>\n<h5><span style=\"font-family: Quicksand; font-size: 20px;\">Principaux produits livr\u00e9s : <em><strong>Mat\u00e9riel multi-touch, application multi-touch, syst\u00e8me de gestion de contenu<\/strong><\/em><\/span><\/h5>\n<h5><span style=\"font-family: Quicksand; font-size: 20px;\">Gestion de projet: <em><strong> Paolo Mira, <a href=\"https:\/\/www.immensive.com\/fr\/rencontrez-lequipe-gael\/\">Ga\u00ebl Bourgeois<\/a> Immensive SA<\/strong><\/em><\/span><\/h5>\n<h5><span style=\"font-family: Quicksand; font-size: 20px;\">En collaboration avec:<\/span><\/h5>\n<ul>\n<li>Museum Laufental: Lilli Kuonen, Christoph S\u00fctterlin<\/li>\n<li>Agence digitale : Firefly Digital Media &#8211; Eugenio Garcia<\/li>\n<li>Sc\u00e9nographie : Kandis Fotografie &#8211; Anita Gerster<\/li>\n<li>Interaction Design: Taktwerk &#8211; Cedric Steiner<\/li>\n<\/ul>\n<h5><span style=\"font-family: Quicksand; font-size: 20px;\">Liens: <a href=\"https:\/\/www.youtube.com\/watch?v=DpwpGs5q5GM\">TV Plus<\/a>, <a href=\"https:\/\/www.wochenblatt.ch\/wos\/aktuell\/laufental\/artikelseite-laufental\/ein-meilenstein-fuers-museum\">WochenBlatt<\/a>, <a href=\"https:\/\/www.museum-laufental.ch\/2024\/01\/13\/multi-touch-screens\/\">Museum Laufental<\/a><\/span><\/h5>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row=\u00a0\u00bb\u00a0\u00bb row_height_percent=\u00a0\u00bb0&Prime; overlay_alpha=\u00a0\u00bb50&Prime; gutter_size=\u00a0\u00bb3&Prime; column_width_percent=\u00a0\u00bb100&Prime; shift_y=\u00a0\u00bb0&Prime; z_index=\u00a0\u00bb0&Prime;][vc_column width=\u00a0\u00bb1\/1&Prime;][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb770443&Prime;]En pleine pand\u00e9mie de COVID-19, alors que les mus\u00e9es \u00e9taient ferm\u00e9s, le mus\u00e9e Laufental s&rsquo;est lanc\u00e9 dans un voyage de transformation pour faire d\u00e9couvrir ses tr\u00e9sors culturels \u00e0 la population. Sous la houlette de sa directrice, Lilli Kuonen, le mus\u00e9e a cherch\u00e9 \u00e0 faire participer le public de mani\u00e8re interactive \u00e0 ses vastes archives d&rsquo;images, de documents anciens et de magazines. <\/p>\n<h3><strong>Le plan<\/strong><\/h3>\n<p>En s&rsquo;associant \u00e0 Immensive, le mus\u00e9e Laufental s&rsquo;est engag\u00e9 dans la voie de la transformation num\u00e9rique en faisant l&rsquo;acquisition de deux \u00e9crans tactiles innovants. Ces \u00e9crans ont non seulement r\u00e9volutionn\u00e9 la conception des expositions au sein du mus\u00e9e, mais ils ont \u00e9galement \u00e9tendu la port\u00e9e des expositions au-del\u00e0 de ses murs. L&rsquo;un des \u00e9crans, log\u00e9 dans un flight case, est portable, ce qui permet de faire des pr\u00e9sentations dans les maisons de retraite, les salons professionnels et les r\u00e9unions communautaires.[\/vc_column_text][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb663763&Prime;]<\/p>\n<h3><strong>D\u00e9fis et solutions<\/strong><\/h3>\n<p>Combler le foss\u00e9 entre les natifs du num\u00e9rique et les personnes \u00e2g\u00e9es repr\u00e9sentait un d\u00e9fi unique. Les sc\u00e9nographes Anita Gerster et Cedric Steiner ont con\u00e7u un design minimaliste pour l&rsquo;application, en se concentrant sur la pr\u00e9sentation des images. Pour encourager l&rsquo;interaction, le design imite l&rsquo;acte physique de feuilleter un album photo.[\/vc_column_text][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb129267&Prime;]<\/p>\n<h3><strong>Mise en \u0153uvre de Phygital<\/strong><\/h3>\n<p>La conception et la sc\u00e9nographie sont int\u00e9gr\u00e9es de mani\u00e8re transparente \u00e0 l&rsquo;aide de PopupExperience. La conception unique de l&rsquo;application permet une manipulation intuitive des images, favorisant un chaos contr\u00f4l\u00e9 proche des interactions physiques.[\/vc_column_text][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb948404&Prime;]<\/p>\n<h3><strong>Faciliter le dialogue<\/strong><\/h3>\n<p>Pour recueillir les histoires associ\u00e9es aux images, des carnets et un tableau noir ont \u00e9t\u00e9 mis \u00e0 disposition dans le mus\u00e9e. Les visiteurs pouvaient y consigner leurs souvenirs en m\u00eame temps que les num\u00e9ros des images, favorisant ainsi un dialogue permanent avec le personnel de l&rsquo;exposition.[\/vc_column_text][vc_single_image media=\u00a0\u00bb72907&Prime; media_width_percent=\u00a0\u00bb100&Prime; uncode_shortcode_id=\u00a0\u00bb129160&Prime;][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb268955&Prime;]<\/p>\n<h3><strong>Conclusion<\/strong><\/h3>\n<p>Ce projet illustre la mani\u00e8re dont la technologie peut favoriser le dialogue et l&rsquo;inclusion sans \u00e9clipser l&rsquo;exp\u00e9rience mus\u00e9ale. La transformation num\u00e9rique du Mus\u00e9e Laufental marque une \u00e9tape importante, rendant sa collection plus accessible et plus mobile. Immensive salue l&rsquo;initiative innovante du mus\u00e9e Laufental, qui ouvre la voie \u00e0 une nouvelle \u00e8re dans l&rsquo;engagement mus\u00e9al.  <\/p>\n<p><strong>F\u00e9licitations au mus\u00e9e Laufental pour cette initiative novatrice !<\/strong>[\/vc_column_text][vc_row_inner][vc_column_inner width=\u00a0\u00bb5\/6&Prime;][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb899215&Prime;]\u00abLe mus\u00e9e r\u00e9gional du Laufental dispose d&rsquo;une surface d&rsquo;exposition de 320 m2. Malheureusement, seul le rez-de-chauss\u00e9e est accessible aux personnes \u00e0 mobilit\u00e9 r\u00e9duite. L&rsquo;acquisition et l&rsquo;installation de deux \u00e9crans tactiles Multi d&rsquo;Immensive marquent une \u00e9tape importante pour le mus\u00e9e Laufental et ouvrent des possibilit\u00e9s passionnantes pour pr\u00e9senter nos expositions d&rsquo;une mani\u00e8re contemporaine. Les \u00e9crans tactiles sont portables et peuvent donc \u00eatre utilis\u00e9s dans d&rsquo;autres lieux et institutions.\u00bb[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/6&Prime;][vc_single_image media=\u00a0\u00bb72900&Prime; media_width_use_pixel=\u00a0\u00bbyes\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb shape=\u00a0\u00bbimg-circle\u00a0\u00bb shadow=\u00a0\u00bbyes\u00a0\u00bb advanced=\u00a0\u00bbyes\u00a0\u00bb media_overlay_opacity=\u00a0\u00bb1&Prime; media_overlay_anim=\u00a0\u00bbno\u00a0\u00bb media_text_anim=\u00a0\u00bbno\u00a0\u00bb media_image_coloration=\u00a0\u00bbdesaturated\u00a0\u00bb media_image_anim=\u00a0\u00bbno\u00a0\u00bb media_h_align=\u00a0\u00bbcenter\u00a0\u00bb media_padding=\u00a0\u00bb2&Prime; media_width_pixel=\u00a0\u00bb200&Prime; uncode_shortcode_id=\u00a0\u00bb206878&Prime;][vc_column_text uncode_shortcode_id=\u00a0\u00bb100342&Prime;]<\/p>\n<p style=\"text-align: center;\">Lilli Kuonen<br \/>\nPr\u00e9sidente du Mus\u00e9e Laufental<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/1&Prime;][uncode_block id=\u00a0\u00bb67167&Prime;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row row_height_percent=\u00a0\u00bb0&Prime; override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb0&Prime; top_padding=\u00a0\u00bb0&Prime; bottom_padding=\u00a0\u00bb0&Prime; back_color=\u00a0\u00bbcolor-206537&Prime; back_image=\u00a0\u00bb66887&Prime; back_repeat=\u00a0\u00bbrepeat-x\u00a0\u00bb back_attachment=\u00a0\u00bbinherit\u00a0\u00bb back_position=\u00a0\u00bbcenter bottom\u00a0\u00bb overlay_alpha=\u00a0\u00bb50&Prime; equal_height=\u00a0\u00bbyes\u00a0\u00bb gutter_size=\u00a0\u00bb3&Prime; column_width_percent=\u00a0\u00bb100&Prime; shift_y=\u00a0\u00bb0&Prime; z_index=\u00a0\u00bb0&Prime; row_height_pixel=\u00a0\u00bb120&Prime; back_size=\u00a0\u00bbauto\u00a0\u00bb][vc_column [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":75269,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"portfolio_category":[142],"class_list":["post-73685","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-popupexperience-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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